As per an update to Mazda’s medium-term business strategy, the car manufacturer now hopes to have up to 40% of its worldwide sales come from electric vehicles by 2030. It also has plans to launch a new hybrid system first.
According to a company press release, by 2030, it is predicted that Mazda’s electronic vehicle ratio in global sales will increase to a range between 25% and 40%. Mazda predicted that by the end of the decade, electric car sales would account for 25% of its total global sales. Some of these EVs would be assembled on the Skyactiv EV, a scalable dedicated electric vehicle platform scheduled to launch in 2025.
Mazda previously stated that it intended for all of its models to be electrified in some way by 2030. In its most recent announcement, it reaffirmed that objective and added that a new hybrid system is in the works. Although the automaker withheld technical information, it stated that this hybrid system would be released before “the full-fledged launch of battery EVs” and potential investments in the production of batteries to facilitate them.
Mazda recently introduced some hybrid vehicles in Europe, though it used Toyota’s technology and marketed it as “fully self-charging.” The automaker, however, announced a number of agreements with suppliers to create and produce “electric drive units” as a result of its increased commitment to EVs. This is made up of an inverter, motor, and reduction gear.
This suggests a desire to internalize more of this technology. Mazda’s 40% electric vehicle target, whilst also centered on global sales, is in line with the Biden administration’s policy for the U. S. This is even though the administration’s electric car plan only sets a target of 50% electric vehicles by 2030.
For EV sales in the United States, Mazda does not really have a solid base from which to grow. The Mazda MX-30, the country’s first plug-in car, has an EPA range of 100 miles, though a range-extension model is soon to be released. Before that, Mazda sought to prioritize diesel in the United States over EVs and hybrids.